UCF Business Mentor
- Helping businesses with revenue production through digital and non-digital strategies.
- Offering a pragmatic approach to business sustainability because of my entrepreneurial background
- My background is owning and growing businesses, and this allows me to connect with your business regardless of where you are in your entrepreneurial journey.
BACP Speaker and Host (Chicago)
- Chicago office of Business Affairs and Consumer Protection Office
- Teaching businesses in the Chicago area and nationwide how start, grow and exit from your business
- Have been associated with Chicago BACP since 2021
Prospera (Orlando)
- Business Mentor and Advisor
- Prospera is a government sponsored non-profit whose function is to help businesses in the area
- I provide research, analysis and business/marketing strategy to approved members.
Founder: Business Consulting for the Little Guy
- Startup focusing on business consulting for businesses of all sizes
- We offer the same approach and execution used in Big-Four accounting firms, but priced for the “Little Guy”.
- Startup is being promoted and offered for members of chambers of commerce, incubators and accelerators nationwide.
ABOUT DANNY COELLO
Danny is a business brokerage consultant, entrepreneur, and marketing strategist dedicated to helping business owners unlock value, accelerate growth, and successfully navigate critical business transitions. His approach is grounded in 17+ years of building and scaling a business, with deep experience in revenue generation, market positioning, and business valuation that directly informs his advisory work today.
In 2026, Danny joined FCPG to formalize this advisory work at the intersection of business transactions and commercial real estate. He leads business brokerage and M&A advisory engagements for entrepreneurs and owner-operators across industries, with particular depth in transactions where real estate is part of the picture. His approach is rooted in firsthand experience with what drives long-term profitability, operational efficiency, and sustainable growth.
Danny is the founder and CEO of DS&P Digital Marketing & PR Agency, established in 2009, with offices in Chicago, New York, and Dallas. Over nearly two decades, he built the agency from a marketing services firm into a full business advisory practice, supporting clients across strategy, operations, market positioning, growth, and transaction preparation.
That operational foundation directly shapes his consulting today. He understands what it takes to build a business, optimize its operations, and position it for acquisition or growth. When working with clients preparing to buy, sell, or expand, Danny brings the perspective of someone who has navigated revenue generation, market positioning, customer acquisition, scaling challenges, and the strategic decisions that separate sustainable businesses from those that plateau.
Danny is married to his beautiful wife, Yulia, a corporate finance professional with experience in executive roles domestically and internationally. They have one son, Diego. Beyond his professional work, Danny is a fifth-generation Seventh-Day Adventist and has volunteered his time to many Christian organizations throughout the years.
Studied Business Administration, Music Theory & Composition, Architecture and Marketing, both domestically and internationally.
Florida Real Estate License – Agent
- Prospera USA
- UCF Incubator
- Orlando Hispanic Chamber of Commerce
- Starter Studio
- Lake Nona Chamber of Commerce
- Lone Star Professional Alliance
- Chicago Office of Business Affairs and Consumer Protection
- Institute for Global Studies
- Northwestern University
- University of Iowa
- TITAN 100
Blog Posts
5 Tenant Retention Strategies That Actually Work
5 Tenant Retention Strategies That Actually Work February, 2026 In commercial real estate, tenant retention isn’t a qualitative metric; it’s [...]
Why AI Will Never Replace the Human Side of Brokerage
Why AI Will Never Replace the Human Side of Brokerage September, 2025 Artificial intelligence (AI) is becoming an increasingly powerful tool [...]
Southeast Orlando: The Future Is Being Built Here
Southeast Orlando: The Future Is Being Built Here July, 2025 Southeast Orlando has emerged as one of Florida’s most strategic growth [...]
Stories of Stewardship
Stories of Stewardship: Bartow Medical
BARTOW MEDICAL 2020 Flamingo Drive, Bartow, FL 33830 BACKGROUND In 2019, our Office Management and Leasing Team was contacted by a national brokerage firm that [...]
Stories of Stewardship: 111 W Jefferson
111 W Jefferson111 West Jefferson St. Orlando, Fl 32801 BACKGROUND In 2013, our Office Management and Leasing Team was contacted by the asset manager of a Fortune 300 [...]
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